![]() Perhaps their expectations are for the owners to pick up that tab. Why do you think that is? One possibility is that some may feel they shouldn’t have to pay the expenses for classes. We don’t get anywhere by sitting on a fence, yet I’ve met so many aestheticians who are doing just that with their career. Lisanne Wilcox, aesthetican and advanced training educator living and working in Vegas.ĭon’t let sitting on a fence be your style. Who thought just witnessing a demonstration would give so much back to my facial business. Now each time I perform that arm stretch as I begin my arm and hand massage part of the facial, I can hear the client’s deep sigh and feel their tensions just drift away. Giving my clients a good stretch along with the usual hand and arm massage, allows the muscles to instantly go into relaxation mode for an even deeper sense of tension release. I am always looking for new ideas to one-up my competition in a town filled with exotic spas - Las Vegas. …While attending a massage demonstration at my chiropractic clinic, I learned the greatest hand and arm stretches that I now incorporate into my signature facials. That seminar was not what I expected for services, but I still walked away learning something new I could incorporate into my business. It was quite interesting and got me thinking how I could change my own spa menu to be more “men friendly”. I learned how men respond differently to women when reading a spa menu and how the services they choose for themselves are chosen differently. ![]() While the seminar ended up being about men’s clipper cuts, and I am not in the men’s hair cutting business myself, I did stay because the man speaking gave a great hand-out and spoke on creating a menu and marketing to men. …I sat in on a men’s trend class for spa professionals. I loved learning how to take the ordinary and make it extraordinary. There was another one called the margarita and they used a salt scrub and a lime citrus foot bath and the list went on. They used the cranberry mask on the feet for a great Holiday special and then jazzed it up another notch by giving the client a cookie and cup of cranberry tea while their cranberry pedicure mask was on. I was amazed by the menu of pedicure services that were available just by changing up a few products. …When I stopped into my local nail supply store they were having a free demo day for new pedicure products. She also showed some new draping techniques so I don’t have the mishaps and expose my client while trying to perform my body wraps. I learned some great tricks for applying body care products to the clients back and sides without having to flip the client over and risk having her fall off the table. ![]() It’s always such a concern not having the client fall off the bed. ![]() …After attending an aesthetic show about body care services, I sat in on a massage class and saw the greatest tricks for turning clients over on my massage table. ![]()
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